MediaPost: OOH Advertising For The Next Generation
OOH advertising has actually become a standout method of reaching those in Generation Y and Z, due to its novel, non-digital approach. This audience was raised as “digital natives,” never knowing a world without advanced tech — and digital advertising is commonplace in their “connected” brand experiences. […]
mediapost.com
Sun, Dec 9, 2018 at 7:02 PM
Sun, Dec 9, 2018 at 7:02 PM