OOH ad operator Primedia purchases virtual land in Africarare’s Ubuntuland metaverse (TechCabal)
By Ephraim Modise. Primedia is a media giant, offering outdoor advertising via billboards to clients. Primedia claims it will use the newly purchased land in Ubuntuland to offer advertisers virtual billboards that replicate the presence these platforms have in the real world, effectively becoming the sales house for Africarare. […]
Thu, Oct 20, 2022 at 5:04 PM