Multiply Media expands into Saudi Arabia with BackLite KSA launch (Gulf News)

Nivetha Dayanand Assistant Business Editor: New network will bring 80 digital screens to major retail hubs in Riyadh and Jeddah. Dubai: Multiply Media Group is expanding into Saudi Arabia through a partnership with Cenomi Centers, marking the UAE-headquartered outdoor media company’s entry into the Gulf’s largest advertising market. […]