16:9: Lamar, FEMA Partner On Public Alerts, Warnings For 1,000s Of Digital Billboards Across U.S.
The U.S. government’s Federal Emergency Management Agency (FEMA) has put together a partnership with the big OOH/DOOH media company Lamar Advertising Company to show emergency alerts on its many digital billboards. The emergency alerts, provided through FEMA’s Integrated Public Alert & Warning System (IPAWS), will be displayed on select Lamar digital billboards throughout the country. […]
Wed, Dec 16, 2020 at 12:10 AM