JCDecaux’s guide on how to get started with programmatic DOOH advertising (Promoted via OpenMic on The Drum)
by Mark Bucknell. This article explains what goes into a brilliant brief; how to select the right technology and data partners; and how to perfect targeting, creative optimization; and measurement. Navigating the technology and data landscape. […]
thedrum.com · Promoted content
Tue, Nov 22, 2022 at 12:10 AM
Tue, Nov 22, 2022 at 12:10 AM