It’s a mistake not to ask for a rate increase when your OOH ad contracts renew (Billboard Insider)
By Jim Lyke. Inflation is running at 8.5% for the 12 months ended August 2022. If you aren’t asking for a rate increase when ad contracts renew your out of home company’s margins will shrink. […]
billboardinsider.com
Thu, Nov 10, 2022 at 3:07 PM
Thu, Nov 10, 2022 at 3:07 PM