Insider’s take on pending acquisition of New Tradition: equity funds like (low) barriers to entry and growth potential of OOH advertising (Billboard Insider)
The biggest private equity funds like the barriers to entry and growth prospects of out of home but have been stymied in the past by the lack of targets large enough to justify a significant investment. Looks like Blackstone solved the problem. Billboard Insider suspects this is a recap to take out some existing institutional investors (GAW Capital for one) and to provide growth capital. […]
Sun, May 21 at 10:00 PM