How to prepare for your OOH sales call (Billboard Insider)
By Jesse London. 1 Have an agenda for the meeting, identify what you want to accomplish. If this is a local advertiser down the road from your board maybe you can close the deal on a first meeting, but if this is a regional advertiser and you are selling a large program then you will need to sell in a second meeting and walk away with a homework assignment. […]
Tue, Feb 18, 2020 at 7:17 PM