“How Digital Data and Innovation are Making OOH a Core Media Buy”: DSE 2018 Seminar March 29, Las Vegas

On Thursday, March 29 at 2 p.m., panelists Dan Levi, Chief Marketing Office for Clear Channel Outdoor, Stephen Freitas, Chief Marketing Officer for Outdoor Advertising Association of America, and Ian Dallimore, Director of Digital Strategy and Innovation for Lamar Advertising, will discuss how a digital approach to out-of-home media is truly driving change in ad-supported networks. […]