Global wins competitive pitch for UK’s National Rail advertising contract (Marketing Beat)

Scarlett Sherriff. Media and entertainment group Global has won the contract for Network Rail’s entire roadside advertising estate following a competitive pitch. The railway company’s roadside out-of-home portfolio, which is comprised of over 1,400 sites, includes classic formats and digital billboards in high-profile city locations such as London, Manchester, Birmingham, Edinburgh and Leeds. […]