DOOH is showing increasing traction as a performance medium in India (AdGully)
By Priya Lalwani. After facing a slump during the pandemic times, OOH advertising has swung back in 2022. According to IMARC Group’s latest report, titled “India Digital OOH Advertising Market: Global Industry Growth, Share, Size, Trends, Opportunity, and Forecast during 2022-2027”, the India digital OOH advertising market size reached $1.5 billion in 2021. […]
Mon, Feb 6, 2023 at 12:10 AM