Australian Financial Review: Discussions between oOh!media and Southern Cross about a potential merger illustrate the hunger for deals in the OOH sector
Sources said Southern Cross had brokered the idea of a nil-premium merger with oOh!media, to put together a business which would include the likes of The Hit Network and Triple M with a robust out-of-home advertising portfolio, including large billboards and street furniture. oOh!media and Southern Cross declined to comment. […]
Sun, Dec 8, 2019 at 4:07 PM