Australia: Analysts expect “cautious, moderate growth in the advertising market,” with OOH stronger than other media (Adnews)

Lee Stephens, executive chair, Meerkat Media, said, "OOH is the only media that has experienced real growth, albeit small. The real concern here is that declining retail media investment is driving otherwise strong growth to a crawl. But still, a win is a win in a very tough market. […]