Ad Age: Advertising industry’s events will be using in-person or hybrid live-virtual formats this year
By Ethan Jakob Craft. One event that might signal what’s to come this year is CES, last month’s tech extravaganza that wasn’t. Touted as a game-changer for virtual events that was developed via a seven-figure collaboration with Microsoft, the annual show proved to be little more than a series of one-way Zoom calls, leaving many attendees yearning for the chaos of Las Vegas. […]
Wed, Feb 24, 2021 at 9:24 PM