Ad spending in 2014: Still a slow go

If the U.S. media economy was measured on the growth of digital, cable and spot television alone in 2014, it would be a boffo year indeed. But declines in print will once again offset big gains in those three categories and lead to limited growth in total ad spending in 2014, according to a trio of forecasts released today by London agency Zenith Optimedia, GroupM and U.S. […]