Tuesday, December 6, 2022


QDOT: Smarter Campaign Management for Digital OOH

by Lisa Portman
Published: November 6, 2020 (2 years ago)
London & New York

QDOT brings smarter campaign management for digital OOH at scale.

The suite of platforms provide advertisers and agencies the tools to efficiently deliver, track and optimise campaigns with real-time, reactive messaging and scheduling capabilities.

QDOT offers some already well-established platforms including OpenLoop and FileDrive, which to date, have delivered over 1,600 campaigns across Europe, Asia, Australia and the Americas.

With offices in London and New York, QDOT is trusted by some of the world’s largest OOH media buyers including Talon, Kinetic, Outdoor Media Group, MediaCom and Rapport.

The four platforms that complete the QDOT line-up include: 

OpenLoop: Intelligent management and ongoing optimization of complete campaign messaging across networks from a single dashboard (including reactive, feeds & social).

FileDrive: Dedicated to the quality assurance, distribution, and auditing of digital OOH creative that in turn accelerates the path from creative producers to media owners.

PlayTrack: Offers independent third party verification of campaign play out for digital OOH, including interactions and other specific campaign metrics.

SitePick: Select, group and plan digital OOH by specific attributes. SitePick features over 80% of the US market and 95% of screens within the UK.


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