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Global mobile advertisement spending to reach $41.9 billion by 2017: Gartner

Global mobile advertising spending is expected to reach $41.9 billion by 2017 from the about $13.1 billion last year, research firm Gartner Tuesday said. Worldwide mobile advertising market is estimated to grow from $13.1 billion in 2013 to $18 billion in 2014, Gartner said in a statement. It added that the display format will make up most of the revenue, but video will show the highest growth. […]
Wed, Jan 22, 2014 at 4:14 PM

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