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Billboard messages to address crime victims rights in Tennessee

State-wide victim advocacy group, You Have the Power (YHTP), along with a coalition of community and state organizations, has received funding and support to present important and powerful billboard messages about crime awareness and victims’ rights across Tennessee during the 2014 National Crime Victims’ Rights Week (NCVRW), April 6 – 12. […]

businessclarksville.com
Mon, Mar 17, 2014 at 3:42 PM

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Nielsen Study Confirms Ads on Cardinal Health’s Retail Pharmacy DOOH Network Motivate Consumers to Discuss, Purchase Products

Nielsen interviewed consumers as they were leaving Pharmacy Health Network locations. The study revealed that 94 percent of those surveyed said that their pharmacist or physician was their primary information resource when researching health and wellness products. […]

marketwatch.com
Mon, Mar 17, 2014 at 3:32 PM

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CBS Outdoor Americas Seeks as Much as $560 Million in IPO (2)

CBS Outdoor Americas Inc. filed to raise as much as $560 million in a U.S. initial public offering, the latest step in CBS Corp.’s (CBS:US) plan to spin off the billboard division. […]

businessweek.com
Mon, Mar 17, 2014 at 3:25 PM

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JCDecaux Acquires OOH Ad Operator CEMUSA for 80 Million EUR

This acquisition will establish and develop JCDecaux's presence in the world-class cities of New York, Rio de Janeiro, Brasilia, Madrid, Barcelona, Lisbon and Genoa, and across 41 Spanish airports, including those of Madrid and Barcelona. Created in 1984, CEMUSA operates in street furniture and transport in five countries: the United States, Brazil, Spain, Portugal and Italy. […]

Mon, Mar 17, 2014 at 3:23 PM

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oOh! Media wins Melbourne Emporium contract

Australia’s largest retail advertising media company, oOh! Media today announced it has won the exclusive advertising rights to Colonial First State’s newest flagship shopping centre, The Emporium – Melbourne. The Emporium will be Melbourne’s largest retail development since 1911 when the transformation of the old Myer CBD Centre is complete mid next month. […]

mumbrella.com.au
Mon, Mar 17, 2014 at 3:17 PM

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iSIGN Explains Previous Announcement Concerning Couche-Tard’s Royalty Payments for Shares

The Company has received a number of questions from shareholders and investors and felt that it was in the best interests of all concerned that it readdress Couche-Tard's election. […]

marketwatch.com
Mon, Mar 17, 2014 at 2:50 PM

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Toshiba brings digital signage to SMBs

Digital signage doesn’t just need to be for large businesses. Toshiba of Canada is looking to make it accessible to smaller businesses as well with its new low-cost LED digital signage solutions. Toshiba has launched Toshiba Display Solutions, which it describes as Canadian-designed digital signage technology for business. […]

computerdealernews.com
Mon, Mar 17, 2014 at 2:43 PM

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Are Panel Shortages a Signal of Coming Price Changes?

Starting this month, we have observed some LCD TV panels are swinging into tight supply, in particular sizes like 32”, 40”, and 42”, and for Chinese brands, as well as Samsung, LG and Sony. It appears that the tight supply situation could last for a few months, as panel makers are not committing to the allocations these brands requested until May or June. […]

displaysearchblog.com
Mon, Mar 17, 2014 at 11:23 AM

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Digital Signage Federation Reprises Popular Networking Events

The Georgia World Congress Center will host the first of the digital signage organization's popular "Meet & Greet" networking events for 2014. […]

digitalsignageconnection.com
Mon, Mar 17, 2014 at 7:57 AM

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New High-Resolution LED Video Displays Installed at Penn Plaza

NEW YORK, NY –– The Penn Plaza area received several new LED video displays manufactured by S|N|A. The displays, located at 427 7th Avenue, are directly across from Madison Square Garden and Penn Station at the intersection of 33rd Street and 7th Avenue. The display system includes over 1600 square feet of LED and more than 1.5 million pixels. […]

prleap.com
Sat, Mar 15, 2014 at 3:17 PM

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Digital Signage World’s Second Fastest Growing Ad Medium

New market research from PQ Media suggests digital out-of-home media may be on the verge of a long-awaited industry breakout. Consumer digital out-of-home exposure is forecast to increase at a compound annual growth rate of 8.6% to 20 minutes on average per week in 2017, fueling higher spending on DOOH inventory and a 14.2% CAGR in operator revenues in the forecast period. […]

mediapost.com
Fri, Mar 14, 2014 at 11:45 PM

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Television Point of Sales inserts custom ads in live TV broadcasts

Walk into any sports bar and chances are you will find a combination of big screen TVs, projectors and video walls showing some sporting event.  It's like walking into your local Buffalo Wings and finding yourself surrounded with more flat screen TVs than you'll find at your neighborhood Best Buy.  I can just imagine this guy who looked up and had an epiphany... […]

mauricedoranconsulting.blogspot.com
Fri, Mar 14, 2014 at 6:32 PM

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TV still king as advertisers struggle with multiple screens

In our new multi-screen world, television remains unseated from its advertising throne - in part because brand marketers are struggling to find the right strategies to reach the new "connected consumer", industry heard on Wednesday. […]

mediatel.co.uk
Fri, Mar 14, 2014 at 3:27 PM

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The Future of OOH Advertising in India

Q. Where do you think the next boost in terms of growth will come from for the OOH industry? It will mainly be from digital OOH due to the development of more screens and reaching new audiences, plus the conversion of a proportion of suitable traditional OOH into digital. […]

Fri, Mar 14, 2014 at 3:23 PM

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Top Experts Shared Views on Digital Life Trends at Digital-Life-Design (DLD14) conference

Ten years from now computer screens will have totally disappeared into wearables. The internet will be invisible since it is integrated into everything we use and do. In five years from now, it will be all about 'reaching the audience'- regardless of platform (TV, radio, internet) or channel (bricks/ internet). […]

bizcommunity.com
Fri, Mar 14, 2014 at 3:17 PM

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