French outdoor advertising firm wins Los Angeles International and Boston airport advertising concessions. […]
In the run up to the Smart City Congress, an important technological event that was hosted in Barcelona at the end of November, JCDecaux unveiled two permanent connected bus shelters in strategic locations around the Spanish city (a single bus shelter in Barcelona and a double bus shelter close to Plaça de Catalunya). […]
The 2013 AOpen Forum Europe had over 150 attendees who learned about everything from the state of the digital signage market to what’s next for digital signage and its impact in mobile applications. Now the 2014 edition has opened registration and has named rAVe founder Gary Kayye as the host of the 5th annual forum. […]
Tellystream, "digital signage for the connected TV," has launched its info screen software that allows direct play-out to multiple Samsung consumer TVs, according to a company announcement. […]
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There's a change on the digital signage horizon that promises to deliver an ultra-realistic, immersive experience. It's known as 4K, and experts agree that it's likely to reshape the digital signage industry. […]
A new video displays measures 46 feet wide by 6 feet tall, while a ribbon displays measures 75.6 feet wide by 3 feet tall. […]
Many online ads are often irrelevant to a customer and typically don't display a clear call to action. In fact, according to a study on banner blindness from Infolinks, only 2.8 percent of respondents said an online ad was relevant to them. Online ads need to preempt needs but also increasingly need to disrupt the typical display ad. […]
A majority of advertising professionals believe they can't measure the impact of their digital video campaigns with the tools and data available today, according to a report by video measurement company BrandAds Inc. […]
Adrian Moxley, co-founder and CMO at WeSEE, said: “Advertising technology is a sector that has been relatively recession-proof. Digital advertising has huge benefits for brands and businesses; it help publishers monetise their content, and it ultimately keeps the internet free. […]
In 2012, 36% of advertising spend in the UK was on digital. This is up from 19% in 2007. This statistic comes from OFCOM’s 2013 International Communications Market Report, revealed today. […]
Multi-display graphics cards power 30 setups across six stores to enhance customer shopping experiences. […]
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Blue Bite's proprietary mTAG® platform uses an all-inclusive mobile approach consisting of various technologies such as Near Field Communication (NFC), Quick Response Codes (QR), Short Message Services (SMS), Bluetooth Beacons and geofencing to facilitate a variety of brand-to-consumer interactions. […]
Camillus, NY -Lamar Outdoor Advertising wants a single digital billboard to replace three huge billboards that have stood next to West Genesee Street in Camillus for more than half a century. […]
