Thursday, March 28, 2024

Raw Feed & Search

Search results for “programmatic”:

Tuesday, January 2 Tue, Jan 2

i-media executive pitches the benefits of programmatic DOOH and dynamic creative optimization (The Media Leader)

Oliver Goodge, Head of Programmatic at i-media. Advertisers now have access to a wider range of data sources, including first-party data, third-party data, and real-time data, and with advancements in the targeting technologies being developed, specifically AI and machine-learning powered tools, advertisers can now readily identify patterns and make predictions about consumer behaviour. […]

the-media-leader.com
Tue, Jan 2 at 12:10 AM

Qatar-based DOOH ad operator Elan Media adds its inventory to Location Media Xchange’s programmatic supply-side platform

… establish a robust programmatic media buying mode… · …ilities in carrying programmatic advertising durin… · …reens available for programmatic planning and buyi… · …anding the reach of programmatic advertising in th… · …Qatar's outdoor advertising company Elan Media has… […]

Location Media Xchange · Promoted content
Tue, Jan 2 at 12:10 AM

Wednesday, December 20, 2023 Wed, Dec 20, 2023

Tuesday, December 19, 2023 Tue, Dec 19, 2023

OOH software provider Location Media Xchange (LMX) integrates with Latinad CMS to enable programmatic buying in Latin America

…atin America to run programmatic campaigns with ea… · …ventory management, programmatic advertising deman… · …e ability to access programmatic advertising deman… · …o revolutionize the programmatic DOOH landscape in… · …merica. By enabling programmatic buys, we are not … · …-first platform for programmatic buying, advanced … · …19th December, Malaysia: Locations Media Xchange (… […]

Locations Media Xchange · Promoted content
Tue, Dec 19, 2023 at 12:11 AM

Thursday, December 14, 2023 Thu, Dec 14, 2023

Wednesday, December 13, 2023 Wed, Dec 13, 2023

Tuesday, December 12, 2023 Tue, Dec 12, 2023

Monday, December 11, 2023 Mon, Dec 11, 2023

Thursday, December 7, 2023 Thu, Dec 7, 2023

Tuesday, December 5, 2023 Tue, Dec 5, 2023

Monday, December 4, 2023 Mon, Dec 4, 2023

Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden

…leading independent programmatic digital out of ho… · … drive revenue from programmatic DOOH campaigns in… · …recently announced programmatic DOOH campaign for… · …e – the first programmatic DOOH campaign usi… · …g platform offering programmatic, automated and di… · …part of our ongoing programmatic expansion across … · …ear Channel’s programmatic offering to a wid… · …. As the demand for programmatic advertising incre… · …er over 1.6 billion programmatic impressions per m… · …uy and sell side of programmatic digital out of ho… · … Hivestack launches programmatic digital out of ho… · …Company signs supply partners, including Clear Cha… […]

dpaaglobal.com
Mon, Dec 4, 2023 at 3:12 PM

Thursday, November 30, 2023 Thu, Nov 30, 2023

Supply-side platform VIOOH makes JCDecaux’s DOOH inventory available for programmatic buying in South Africa (Bizcommunity)

…s now available for programmatic purchase. Adverti… · …he industry-leading programmatic platform, VIOOH T… · …ade their inventory programmatically in real time.… · …ational efficiency, programmatic deal management a… · …and global data led programmatic DOOH media strate… · …gital campaigns via programmatic technology and da… · … on impressions via programmatic buying and managi… · …is anticipated that programmatic buying will revol… · …JCDecaux South Africa has over 170 digital screens… […]

bizcommunity.com
Thu, Nov 30, 2023 at 6:18 PM

Sunday, November 26, 2023 Sun, Nov 26, 2023

DOOH ad operator BackLite Media integrates its inventory in UAE with Location Media Xchange’s programmatic SSP

… using a variety of programmatic options, includin… · …uding open auction, programmatic guaranteed and pr… · …ds a new chapter in programmatic OOH media evoluti… · … on the benefits of programmatic buying and stream… · …tinued evolution of programmatic advertising in th… · …Location Media Xchange (LMX), an enterprise softwa… […]

Location Media Xchange
Sun, Nov 26, 2023 at 5:44 PM

Thursday, November 23, 2023 Thu, Nov 23, 2023

Effortless global DOOH news tracking:

Get top industry news headlines in your inbox, daily.

You have been subscribed!

Almost there, please check your email for a confirmation link.

Something went wrong. We were not able to sign you up.