Friday, March 29, 2024

Raw Feed & Search

Monday, March 2, 2015 Mon, Mar 2, 2015

Captivate Tweaks Elevator Screen Designs; Drops Network In Branding

The media company that has some 12,000 screens in elevators – making it among the largest digital sign deployments in North America – has monkeyed with its screen design and unveiled a new brand that drops the “Network” part of its name. The big shifts are a new time and temperature window design to sync the visuals to weather conditions, and more full-screen content. […]

sixteen-nine.net
Mon, Mar 2, 2015 at 2:48 PM

OUTFRONT Media Hires James Price To Lead Data Management And Programmatic Product

New Hire Supports Digital Platform Expansion NEW YORK, March 2, 2015 /PRNewswire/ -- OUTFRONT Media (NYSE:OUT) has made a key hire to further its digital future with the appointment of James Price as its Senior Vice President, Data Insights & Programmatic Product. A recognized leader in the digital media industry, Price was a pioneer of programmatic distribution and data capture. […]


Mon, Mar 2, 2015 at 9:00 AM

16:9: Has Google entered the digital signage market? Google Isn’t Just At DSE, It Has 40X40 Booth

Here’s an image that should raise your eyebrows if you develop and market software in the digital signage eco-system: the DSE floor map, with a rather large Google booth in the second row, right behind NEC. Last year, Google had  little corner inside the Intel booth – taking up about as much space as a start-up just happy to be there and get some free booth love. […]

sixteen-nine.net
Mon, Mar 2, 2015 at 12:38 AM

Out-of-home agency Kinetic ups the stakes in adland’s turf wars with roll-out of in-house offer Active in Germany

WPP’s giant Out of Home agency Kinetic Worldwide is launching its Kinetic Active division in Germany. Kinetic Active is a full-service creative and production shop which says it wants to “raise the creative bar of out-of-home marketing.” It launched earlier this year in the US, UK, India, China and Southeast Asia. […]

moreaboutadvertising.com
Mon, Mar 2, 2015 at 12:36 AM

Outdoor advertising on your smartphone is coming to Australia (businessinsider)

Outdoor advertising company Adshel is rolling out a network of 3000 beacons across Australia, taking outdoor advertising into the digital age. Beacons are small, wireless devices that communicate with nearby smartphones through Bluetooth. Shopping centre retailers have been adopting the technology as a form of push marketing to attract passing customers. […]

businessinsider.com.au
Mon, Mar 2, 2015 at 12:10 AM

Effortless global DOOH news tracking:

Get top industry news headlines in your inbox, daily.

You have been subscribed!

Almost there, please check your email for a confirmation link.

Something went wrong. We were not able to sign you up.