iSIGN Media, AllOver Media Announce Partnership
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mobilemarketingwatch.com
Mon, Aug 31, 2015 at 2:20 PM
Mon, Aug 31, 2015 at 2:20 PM
Raw Feed & Search
Monday, August 31, 2015 Mon, Aug 31, 2015
16:9: Original Community Content Focus of New LA Digital OOH Network
A Southern California video production company has taken over screens in McDonald’s locations throughout Los Angeles, starting a digital OOH network that tries a very different spin on dining area screen networks. […]
sixteen-nine.net
Mon, Aug 31, 2015 at 1:37 PM
Mon, Aug 31, 2015 at 1:37 PM
Daktronics Helps Improve Fan Experience at 19 Colleges This Fall
With college football season almost ready to kick off, a total of 19 colleges and universities across the nation have turned to Daktronics. […]
digitalsignageconnection.com
Mon, Aug 31, 2015 at 1:27 PM
Mon, Aug 31, 2015 at 1:27 PM
JCDecaux acquires 70% stake in Eye Catcher Media in Peru (JCDecaux)
Paris – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces its acquisition of 70% of Eye Catcher Media, Peru's leading advertiser in transport and shopping centres. This acquisition reinforces JCDecaux's presence in Peru, where it won the advertising concession for Jorge Chávez International Airport in Lima in December 2014. […]
Mon, Aug 31, 2015 at 1:05 PM
JCDecaux acquires 70% stake in Eye Catcher Media in Peru
Paris, 31 August 2015 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces its acquisition of 70% of Eye Catcher Media, Peru's leading advertiser in transport and shopping centres. […]
Mon, Aug 31, 2015 at 11:42 AM
Ask the Board: How to Measure Dwell Time (DSConnection)
What is the most effective method for measuring dwell time? […]
digitalsignageconnection.com
Mon, Aug 31, 2015 at 8:50 AM
Mon, Aug 31, 2015 at 8:50 AM
invidis: Google launches B2B digital signage solution in EMEA
Google is coming to digital signage solution providers: Google Chrome OS is a B2B solution that has been optimised for digital signage and ePOS applications. The solution includes three components – Chrome Device Management, Chrome App Builder and Chrome Sign Builder. Many digital signage software solutions have been updated in recent months to prepare them for the new digital signage platform. […]
invidis.de
Mon, Aug 31, 2015 at 1:10 AM
Mon, Aug 31, 2015 at 1:10 AM
New York Islanders billboards roll out in Brooklyn, their new home
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nydailynews.com
Mon, Aug 31, 2015 at 1:03 AM
Mon, Aug 31, 2015 at 1:03 AM
AAAI and IOAA join hands to channel OOH advertising growth (Campaign India)
The Advertising Agencies Association of India (AAAI) and Indian Outdoor Advertising Association (IOAA) have signed an agreement to better regulate OOH advertising in India. The agreement was signed between AAAI president Dr MG Parameswaran and IOAA chairman N D Mehta, on 28 August in Mumbai. […]
campaignindia.in
Mon, Aug 31, 2015 at 12:12 AM
Mon, Aug 31, 2015 at 12:12 AM
Sunday, August 30, 2015 Sun, Aug 30, 2015
In Shanghai, a very clever treasure hunt
Getting something for free is fun but not all that memorable. Making that freebie into a competition, where you have to win to get the free item, turns it into a memorable experience. […]
oaaa.org
Sun, Aug 30, 2015 at 8:00 PM
Sun, Aug 30, 2015 at 8:00 PM
Saturday, August 29, 2015 Sat, Aug 29, 2015
Missing Link to Increased OOH Ad Spend (Linkedin)
The aircraft gathers data used to create AdPro's Exposure Analyzer or Viewshed. AdPro's Viewshed identifies obstructions, illustrates visibility, and calculates dwell time of individual OOH locations. The Missing Link? […]
Sat, Aug 29, 2015 at 2:51 PM
Friction in digital signage buying and supply (DSToday)
The maturation of digital signage as an enabling technology has brought challenges in the sourcing and supply proposition. Both the end-user/buyer of digital signage and the supplier want the same thing: a solution that works and is priced in a way that is fair, reasonable and that everybody can afford. But the road to this destination is filled with curves, potholes and uncertain bridges. […]
digitalsignagetoday.com
Sat, Aug 29, 2015 at 2:42 PM
Sat, Aug 29, 2015 at 2:42 PM
DOOH campaign: Heineken launches new Strongbow Cloudy Apple cider in the UK (blowUP Media)
Heineken unveils a major Giant Poster campaign for its new Strongbow Cloudy Apple cider across the blowUP media UK network. The campaign, for 'the premium Strongbow take on cloudy cider', is designed to highlight the quality of the brand to today's busy millennials, who are increasingly difficult to reach through other media. […]
blowup-media.co.uk
Sat, Aug 29, 2015 at 12:59 AM
Sat, Aug 29, 2015 at 12:59 AM
Friday, August 28, 2015 Fri, Aug 28, 2015
Primesight withdraws from talks to acquire Eye Airports (Prolific North)
Primesight has confirmed that it has withdrawn from discussions to acquire Eye Airports. The company had previously been announced as the preferred bidder, in a deal estimated to be worth around £3m. […]
prolificnorth.co.uk
Fri, Aug 28, 2015 at 1:28 PM
Fri, Aug 28, 2015 at 1:28 PM
Bangkok buses to get free WiFi from OOH company (Bangkok Post)
Telecommunication regulators has granted a licence to Plan B Media Plc to provide ad-supported free WiFi service on air-conditoned public buses in Bangkok. The telecommunication panel of the National Broadcasting and Telecommunications Commission approved the licence at its meeting on Friday. […]
bangkokpost.com
Fri, Aug 28, 2015 at 1:25 PM
Fri, Aug 28, 2015 at 1:25 PM