How to decide between native and Web-based Android digital signage (DSToday)
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Tue, Dec 22, 2015 at 2:05 AM
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Last Monday, members of the Posterscope team broke away from their holiday spirited desks, to indulge in homemade food dishes and drinks concocted by our very own team members. […]
The annual Digital Signage Expo is less than three months out now, so it’s time for me to have a look at at what’s up with the event this year, as well as start planning the annual Preset Group Mixer. The latter is already somewhat in hand – the venue secure and several sponsors lined up. […]
The creative was shown on the 15-inch screen that is attached to the end cap where the product is merchandised in 1,563 Walmart locations throughout the country. […]
Multiple airports tap Flyte Systems for Christmas Eve flight status on Santa’s travel. […]
The funding will be used to expand ChargeItSpot’s sales and client services teams as well as for investments in new technology to further improve its tech-enabled charging kiosks. […]
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The Real World is Posterscope's monthly Out-of-Home market update, containing latest industry news and analysis. […]
Discussions on: Business, technology, implementation, and industry-wide highlights from the past year. Anticipated changes in customer expectations, service delivery, and technology in the next 12-18 months. […]
A new retail project in Zhengzhou, in the east-central part of China, ups the game on the idea of filling the ceiling of a large area with an LED display. Called the Flying Ribbon, and located in the city’s HuiYi Times Square commercial complex, the project is 1,100 square metres of LED curtain that floats over a large area. […]
Decades of ads unceremoniously interrupting people's leisure time have finally resulted in a massive backlash of ad rejection. Consumer demand for ad avoidance has produced an abundant supply of technologies for ad blocking and ad skipping. […]
Recently, Outfront launched its Outfront Mobile Network, designed to coordinate the display of OOH advertising, with mobile ads delivered through apps on a user’s device. The priming effect that this sort of engagement delivers is seen in recent studies, like the one published by Neuro-Insight and Ocean Outdoor. This puts us in front of the discourse. […]
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Outdoor advertising company Outfront Media is looking to court digital ad dollars with a new technology platform that provides more robust analytics for marketers. […]