Taste the Feeling Out-of-Home Ads from Coca-Cola
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Sun, May 22, 2016 at 10:45 PM
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A four-month research project has discovered that digital signage content is more than twice as likely to drive customer engagement than traditional print advertising – and more than 70 per cent more powerful when the right creative content is shown. […]
Since the last survey in January 2016 the Digital Signage Business Climate Index has regained its positive trend and increased markedly by 35,11 base points from -3,56 base points to 31,55 base points. The current business sentiment has seen a drastic change from a satisfied to a good business sentiment, while at the same time the negative assessments have declined. […]
While movie theatres are always seeking the broadest possible demographic, cinema-advertising leaders Screenvision Media and National CineMedia (NCM) are especially focused on the Millennial world of 18- to 34-year-olds who crowd multiplexes and the big-spending advertisers intent on reaching them. […]
Architects are shaping the future by designing the world around us. With the engagement and wow-factor that LED Display provides, there should be no compromise or disruption in bringing this vision to life. That’s why digital signage has become an integrated part of the architectural and design community. […]
Photo Credit: Wired Here’s a look at the new Apple flagship store in San Francisco, which appears to continue a trend toward using big digital visuals as part of the minimalist design aesthetic. The store officially opens tomorrow in Union Square. The place has 42-foot tall (yup) sliding doors at the entry, and a very large 6K video wall in an area called The Forum, reports Wired. […]
City Outdoor have launched their new screen, London Shoreditch at the heart of cities Tech district. The screen sits proudly on Shoreditch high street targeting pedestrians navigating its numerous bars, clubs & restaurants 7 days a week. The screen boasts the largest digital space in the area at 36 square meters and is key to capturing this vibrant London audience day & night. […]
Fogo restaurant had a new concept where they wanted to create a modern lounge ambiance by integrating a digital experience within their design concept. To meet their objectives, Stingray Business integrated a large screen Mosaic as an essential feature that was complemented by six individual zones of medium size screens and a curated music selection. […]
Atlanta-based solutions provider Convergent has re-packaged its marketplace offer and given it a new handle: Digital Signage As A Service, or DSaaS. That kinda sounds like a ski resort in Austria, but I assume people will talk it up as Dee-Sass and all will be fine. […]
FORT LAUDERDALE, Fla., May 19, 2016 /PRNewswire/ — Bluvision, (www.bluvision.com?utm_source=rss&utm_medium=rss), the leading BLE provider in the enterprise IoT market, today released a new addition to their line of beacon products – the iBeek+. The iBeek+ boasts the longest battery life available in the market today – exceeding 10+ years. […]
BILLERICA, Mass.–(BUSINESS WIRE)–E Ink® Holdings, “E Ink” (8069.TWO), the leading innovator of electronic ink technology in the world, will introduce two new innovations at SID Display Week, taking place from May 22-27, 2016 in San Francisco. […]
SUNNYVALE, CA–(Marketwired – May 17, 2016) – VITEC, a worldwide leader in advanced video encoding and streaming solutions, announced today that it will demonstrate its full range of end-to-end streaming solutions at InfoComm 2016. […]
Total unit shipments for all pixel-pitch categories in the direct-view light-emitting diode (LED) video market recorded a 15.6 percent year over year increase in 2015. However, total revenue for 2015 only improved by 1.2 percent in 2015 compared to the previous year, due to a dramatic price decline across all pixel-pitch categories. […]
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