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Digital Signage Expo 2016: Your Guide to the Show Floor (DSConnection)

DSE welcomes attendees to our 13th show, which features an abundance of digital signage professional education, networking and, of course, business opportunities — right on the show floor! For starters, DSE 2016 hosts more than 200 exhibitors offering a complete range of products and services, including dozens of first-time exhibitors and international exhibitors. […]

digitalsignageconnection.com
Wed, Mar 16, 2016 at 2:52 AM

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TalkRADIO digital outdoor ads will show real-time opinions and stories (Brand Republic)

TalkRADIO, the new station being launched by the Wireless Group next week, is set to launch an interactive outdoor campaign that updates in real time based on stories and opinions of the day. The campaign, which breaks alongside talkRADIO's launch on Monday, 21 March, will project presenters’ and listeners’ opinions as headlines in a speech bubble on digital billboards across London. […]

brandrepublic.com
Wed, Mar 16, 2016 at 2:51 AM

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Clear Channel to digitise 500 Asda stores in UK (Sign Link)

Following a competitive tender, Clear Channel UK has been awarded a seven-year advertising contract for Asda that will see the out-of-home media owner re-build outdoor billboard and poster sites. Clear Channel will take over the contract in July, with plans to convert 300 Asda Superstores and 200 Asda Supermarkets. […]

signlink.co.uk
Wed, Mar 16, 2016 at 2:50 AM

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Hilton Hints at Robot’s Future in Digital Signage

Hilton Worldwide and IBM collaborate on a Watson-enabled robot concierge.Named "Connie" in honor of Conrad Hilton, IBM has developed a robot specifically for the hospitality market that uses knowledge from Watson and WayBlazer to answer guest’s questions about local attractions, dining recommendation, hotel features and amenities.On display at CeBIT 2016 (as well as the recent ITB Berlin), the 2.5-foot-tall (.76m) robot uses Watson APIs that include Dialog, Speech to Text, Text to Speech, and Natural Language Classifier. […]

feedproxy.google.com
Tue, Mar 15, 2016 at 7:00 PM

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Seneca and Navori Labs Align

Swiss digital signage software specialist Navori Labs and American hardware company Seneca (an Arrow Electronics company), enter into a non-exclusive partnership to bundle reliable, high-quality hardware and software solutions for digital signage networks.The alliance teams Seneca’s purpose-built media players with Navori Labs’ QL digital signage engine, with the intention of minimizing costs and labor for systems integrators; and simplifying ease of use of network operators.To accelerate deployments, Seneca will pre-install QL Professional or QL Express software on its media players, allowing integrators to focus on hardware installation. […]

feedproxy.google.com
Tue, Mar 15, 2016 at 7:00 PM

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Seneca and Navori Labs Align

Swiss digital signage software specialist Navori Labs and American hardware company Seneca (an Arrow Electronics company), enter into a non-exclusive partnership to bundle reliable, high-quality hardware and software solutions for digital signage networks.The alliance teams Seneca’s purpose-built media players with Navori Labs’ QL digital signage engine, with the intention of minimizing costs and labor for systems integrators; and simplifying ease of use of network operators.To accelerate deployments, Seneca will pre-install QL Professional or QL Express software on its media players, allowing integrators to focus on hardware installation. […]

feedproxy.google.com
Tue, Mar 15, 2016 at 7:00 PM

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Hilton Hints at Robot’s Future in Digital Signage

Hilton Worldwide and IBM collaborate on a Watson-enabled robot concierge.Named "Connie" in honor of Conrad Hilton, IBM has developed a robot specifically for the hospitality market that uses knowledge from Watson and WayBlazer to answer guest’s questions about local attractions, dining recommendation, hotel features and amenities.On display at CeBIT 2016 (as well as the recent ITB Berlin), the 2.5-foot-tall (.76m) robot uses Watson APIs that include Dialog, Speech to Text, Text to Speech, and Natural Language Classifier. […]

feedproxy.google.com
Tue, Mar 15, 2016 at 7:00 PM

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16:9: Digital billboard maker Daktronics acquires Adflow Networks

Outdoor LED giant Daktronics has announced its recent acquisition of ADFLOW Networks, which for years been marketing a content management system aimed almost exclusively at retailers. […]

sixteen-nine.net
Tue, Mar 15, 2016 at 5:05 PM

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Commuters are Feeling the Vibe

I […]

Tue, Mar 15, 2016 at 4:17 PM

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Second District Upholds L.A. Billboard Restrictions (cp-dr)

The Second District Court of Appeal has ruled that the City of Los Angeles’s ban on billboards advertising offsite businesses is not content-based and therefore not subject to the “strict scrutiny” test under free-speech clauses in either the U.S. or California constitution. […]

Tue, Mar 15, 2016 at 3:36 PM

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56 Happy Billboards Put a Smile Across America for International Day of Happiness (PRNewswire)

Fifty-six billboards with positive messages aiming to spread joy, optimism and inspiration are popping up this week in 41 cities across the U.S. […]

prnewswire.com
Tue, Mar 15, 2016 at 3:33 PM

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Interactive DOOH Campaigns: Norwegian goes the extra mile to promote their USA flight destinations

The airline set up a live video stream between an Elvis impersonator in the famous Little White Chapel in Las Vegas and Stockholm Airport in an attempt to make the destination more appealing to Swedish passengers. The title of the campaign: ‘Love on First Flight’. […]

digitalsignagesummit.org
Tue, Mar 15, 2016 at 3:29 PM

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India: Honda is top spender in OOH in February (Bestmediainfo)

According to OOH monitoring agency, Time Outdoor Monitoring, Honda was the biggest spender in the medium in February 2016, replacing LIC which was the maximum spender in January. Out-of-home (OOH) campaigns are an important part of any marketing campaign, considering the time people spend in road travel. […]

bestmediainfo.com
Tue, Mar 15, 2016 at 3:26 PM

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What do billboards say about a local area?

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spokesman.com
Tue, Mar 15, 2016 at 3:22 PM

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Intriguing Ways to Turn Noise into News with Digital Signage Integration

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virtual-strategy.com
Tue, Mar 15, 2016 at 3:17 PM

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