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Courtyard by Marriott Transforms Guest Experience with Visual Communications Solution from Four Winds Interactive

DENVER, CO–(Marketwired – June 21, 2016) – Four Winds Interactive (FWI), a leader in the visual communications industry, has completed a large-scale project with Courtyard by Marriott that brings dynamic visual communications to the lobbies and public areas of hundreds of the brand’s hotels around the world. […]

digitalsignageconnection.com
Thu, Jun 23, 2016 at 8:51 AM

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LG Showcases 4K Ultra HD and Pro:Centric Platform at HITEC 2016

NEW ORLEANS, June 22, 2016 – Leading the 4K Ultra HD revolution for hotels, LG Electronics USA Business Solutions is demonstrating its state-of-the-art hospitality solutions portfolio, including a vast line-up of guest-centric technologies for a superior consumer experience, at the 2016 Hospitality Industry Technology Exposition & Conference (HITEC). […]

digitalsignageconnection.com
Thu, Jun 23, 2016 at 8:43 AM

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MediaPost: Why Is OOH Programmatic Media Buying Problematic?

Several partnerships of media agencies, OOH vendors and technology companies have formed to develop and test platforms that promise real-time buying and campaign optimization. Proponents of programmatic media buying promise far greater efficiency, speed and flexibility, but a number of fundamental obstacles will make universal adoption in the OOH industry a distant prospect at best. […]

mediapost.com
Wed, Jun 22, 2016 at 8:14 PM

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The implications of increasing integration between OOH, mobile and online advertising (Mediatel)

The marriage between out-of-home and digital media has its challenges, but ultimately there's a deep audience connection which should result in wedded bliss, writes Crimtan's Neil Alldritt Last month, a digital billboard located in Malmö Central Station, Sweden, began showing hardcore pornography instead of the local government information it was supposed to be displaying. […]

mediatel.co.uk
Wed, Jun 22, 2016 at 7:56 PM

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MediaPost: Online Ad Spend Overtakes TV Next Year; OOH to Continue Strong Growth

TV and out-of-home advertising have the healthiest futures, while the outlook for print (at least in print format) is dim. Out-of-Home (OOH) advertising has the strongest prognosis of the traditional media types, though its healthy outlook is mostly the result of strong projected growth in digital out-of-home advertising. […]

mediapost.com
Wed, Jun 22, 2016 at 7:55 PM

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Backstage at BroadSign: How the Quality Assurance (QA) Team Works

Sponsor feature. The name explains it all – Quality Assurance ensures BroadSign products are released at a level of exceptional quality and maintain this standard as the products evolve. The team currently consists of eight members, all located at our Montreal headquarters, and collaboration is the name of their game. […]

Wed, Jun 22, 2016 at 7:52 PM

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Free Digital Signage Templates for Independence Day for Restaurants, Amusement Parks, Offices, and Hotels from Mvix

Sponsor feature. One way to get the attention of and engage with the more than 156 million people expected to participate in the holiday festivities is through digital signage. In addition to catching people’s attention, digital signage enhances excitement and can drive the urgency to buy your product/service. […]

mvixdigitalsignage.com
Wed, Jun 22, 2016 at 7:51 PM

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When Unpredictable Weather Strikes — Digital OOH Uses Real-Time Messaging (iHeart Billboards)

Digital billboards sprinkled throughout the US can change on a dime, relaying safety messages and updates to local communities as weather patterns emerge. […]

Wed, Jun 22, 2016 at 7:51 PM

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‘Make America White Again’: Tenn. congressional candidate’s billboard ignites uproar

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newschannel9.com
Wed, Jun 22, 2016 at 7:50 PM

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Trump-inspired Tennessee candidate for Congress erects “Make America White Again” billboard, draws boycott

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salon.com
Wed, Jun 22, 2016 at 7:49 PM

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Clear Channel’s Storm Launches Two New Sites in Greater Manchester DOOH (Pioneering OOH)

Clear Channel’s super premium digital brand, Storm, has unveiled their latest sites in Greater Manchester, Storm Mancunian Tower and Storm Trinity Way. These sites are the 28th and 29th to join Storm’s nationwide portfolio and follow the launch of Storm Mancunian Way earlier this year, creating a trio of landmark sites in the city. […]

pioneeringooh.com
Wed, Jun 22, 2016 at 7:41 PM

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Ocean Collections drive stature of DOOH roadside (Outsmart)

Two new DOOH collections give brands access to high definition screens in some of the country’s most exclusive postcodes across eight cities, reaching 39.8 million drivers and passengers. […]

outsmart.org.uk
Wed, Jun 22, 2016 at 7:39 PM

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Samsung acquires Canada-based startup to display tailored ads on Smart TVs

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sammobile.com
Wed, Jun 22, 2016 at 7:29 PM

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Astral Out of Home has a new President (Broadcaster Magazine)

Moses was most recently Vice-President, Field Operations Support for Bell, and previously held the position of Vice-President, Bell Technical Solutions. With a passion for technology innovation and a commitment to excellent client service, Moses brings a dynamic skill set to Astral Out of Home. […]

broadcastermagazine.com
Wed, Jun 22, 2016 at 6:57 PM

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Digital billboard campaign introduces Audi R8 to Australia

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digitalsignagetoday.com
Wed, Jun 22, 2016 at 6:55 PM

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