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Key Digital Introduces Solutions for Campus-Wide Video Distribution and Digital Signage

MOUNT VERNON, NY–(Marketwired – August 17, 2016) – Key Digital, Inc. — Key Digital®, an award winning (CES, InfoComm, CEDIA, NAHB) manufacturer of leading-edge technology for HDTV applications, introduces the Enterprise AV – HD Over IP Solutions, KD-IP120 and KD-IP120POE, for the upcoming CEDIA 2016 in Dallas, TX. […]

digitalsignageconnection.com
Thu, Aug 18, 2016 at 8:48 AM

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Matrox Now Shipping C900 Graphics Card, World’s First Nine-Output Card

Montreal, Quebec (PRWEB) August 17, 2016—Matrox® Graphics today announced that the Matrox C900, the world’s first single-slot, nine-output graphics card, is now available for purchase. The award winning Matrox C900 is a single-slot, PCI Express® x16 graphics card that drives nine displays at resolutions of up to 1920×1200 @60Hz per output. […]

digitalsignageconnection.com
Thu, Aug 18, 2016 at 8:44 AM

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Warc: Consumer attention greater out of home

Humans are hard-wired to pay more attention to their surroundings when not at home, meaning they are significantly more alert to out-of-home messaging and significantly more inclined to act as a result, research has shown. […]

warc.com
Thu, Aug 18, 2016 at 7:21 AM

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How To Sell Your Digital Billboard Ad Space Effectively (Daktronics)

What is different about the Daktronics approach to selling ad space compared to the rest of the industry? Chaz: While others may offer a control solution, we have created our own with a proprietary ad grid. This grid lets our customers decide how much money they would like to make. […]

blog.daktronics.com
Thu, Aug 18, 2016 at 7:16 AM

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Outsmart downsizing will not be a problem for OOH (Campaign)

OOH is for the most part a sector in rude health with revenues rising and almost all the main players continuing to invest heavily in new digital inventory, research and marketing. […]

campaignlive.co.uk
Wed, Aug 17, 2016 at 8:25 PM

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AdAge: The Next Big Mobile Ad Platform — Your Car

How Marketing Will be Impacted by Self-Driving Cars. Out of home. Billboards have traditionally been an effective though constrained medium due to the lack of time drivers can look at them. […]

adage.com
Wed, Aug 17, 2016 at 8:14 PM

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IOC’s DOOH campaign for Rio 2016 (DS Summit)

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digitalsignagesummit.org
Wed, Aug 17, 2016 at 8:09 PM

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NanoLumens’ Nate Remmes on the AWARE cloud signage platform

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Wed, Aug 17, 2016 at 8:06 PM

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Outfront Expands ON Smart Media Platform: Time to Hold?

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sports.yahoo.com
Wed, Aug 17, 2016 at 8:03 PM

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Wrapify Is Taking A Bite Out Of OOH By Turning Cars Into Moving Billboards (AdExchanger)

Wrapify is an app that, like its competitor StickerRide, connects consumer drivers and brands looking for exposure. The drivers have their vehicles sheathed in an ad and get paid per mile for driving in specific areas laid out by the advertiser. […]

adexchanger.com
Wed, Aug 17, 2016 at 8:01 PM

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Outdoor advertising at Cannes Lions 2016 (Bizcommunity)

Outdoor was the most popular category at Cannes this year with a total number of 5367 entries. Out of this 127 Lions were awarded. “The issues that are leading to failure are not new and include, for example, creative unsuitable for Outdoor. […]

bizcommunity.com
Wed, Aug 17, 2016 at 7:49 PM

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Facial recognition – a powerful ad tool or privacy nightmare? (Guardian)

It may sound like science fiction but tech that identifies VIP shoppers could soon be used for customer loyalty schemes. Clear Channel, reveals that experiments have been taking place to determine if adverts can be altered according to an onlooker’s mood. […]

theguardian.com
Wed, Aug 17, 2016 at 7:45 PM

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Malaysia’s Biggest Shopping Mall Employs Large Scale Digital Signage Network with Cutting-Edge Content Distribution

PETALUMA, CALIFORNIA, August 16, 2016 – The 5-million square-foot 1 Utama Shopping Center, the biggest shopping mall in Malaysia and the fourth largest in the world, has always been an early adopter of cutting-edge technology. Ten years ago, it was the first shopping center in the country to deploy a mall-wide digital signage network and sell display airtime to advertisers. […]

digitalsignageconnection.com
Wed, Aug 17, 2016 at 3:50 PM

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Anschutz Entertainment Group (AEG) selects Tripleplay at the Mercedes-Benz Arena, Berlin.

London, UK, Berlin, Germany, 29/7/2016: World leader in the development of Digital Signage, IPTV and Video Streaming solutions, Tripleplay has been chosen by AEG to implement its technology at the 17,000-capacity Mercedes-Benz Arena in Berlin. […]

digitalsignageconnection.com
Wed, Aug 17, 2016 at 3:43 PM

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Shanghai Metro goes green

Uni-President brought the foliage indoors for passengers at Xujiahui Station with an immersive, large-scale plant wall. The display, which evoked feelings of calmness and freshness, underscored the natural and healthy ingredients (think ginseng, maca, green coffee, and elderflower extracts) included in Uni-President’s new herbal beverage, Nature Lab. […]

Wed, Aug 17, 2016 at 2:23 PM

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