Raw Feed & Search

Posterscope AU MD Bryan Magee: OOH advertising has hurdles to overcome to ensure further growth (AdNews)

Perhaps the biggest opportunity for the industry in the next few years is programmatic. However, before we get carried away and rush off into a world of full programmatic, the first thing the industry needs to be able to do is automate a booking. It’s great to see Adshel and The Rubicon Project working together but there is much work to be done with both agencies and suppliers. […]

adnews.com.au
Thu, Jun 1, 2017 at 6:32 PM

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What marketers need to know about smart cities and the role of DOOH (eMarketer)

Dave Etherington, Intersection's chief strategy officer, told eMarketer that incorporating paid media models into smart-city development is key to helping fund new technologies and services. “With these advertising contracts, we’re able to introduce not just increased advertising revenue for cities, but we can bring in new technologies and innovation. […]

emarketer.com
Thu, Jun 1, 2017 at 6:31 PM

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Healthcare DOOH network Outcome Health (formerly Context Media) gets valuation of $5 billion, raises financing (Outcome Health)

Outcome Health operates a network of digital screens in 231,000 physicians' offices. The company has announced a financing round valuing the company at $5 billion pre-money, to expand its impact from 20% to 70% of all U.S. physician practices by 2020. […]

Thu, Jun 1, 2017 at 6:31 PM

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VITEC’s EZ TV IPTV and Digital Signage Platform Deployed at Kauffman Stadium

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broadcastingcable.com
Thu, Jun 1, 2017 at 6:28 PM

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Porn hack raises questions regarding OS and digital signage security (DSToday)

This past week, the media's been abuzz with the recent hacking of digital signage kiosks in Washington D.C.'s Union Station. The simple fact that adult-oriented content was displayed nefariously in a public space frequented by people of all ages is cause for concern. And while this particular incident makes for catchy headlines, it underscores the (often overlooked) importance of security. […]

digitalsignagetoday.com
Thu, Jun 1, 2017 at 6:20 PM

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Unleashing The Power Of Programmatic Advertising Needs The Right Art, Science

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mediapost.com
Thu, Jun 1, 2017 at 6:19 PM

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Private entrepreneurs reveal plans to launch ‘smart buses’ in Phucket

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phuketgazette.net
Thu, Jun 1, 2017 at 6:10 PM

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5 Ways to Maximize Restaurant Technology

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commercialintegrator.com
Thu, Jun 1, 2017 at 6:09 PM

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Mood Media Corporation completes sale of its BIS division to Econocom for USD 20.2 million (StockHouse)

Mood Media Corporation (TSX:MM) has completed its previously announced sale of BIS to digital transformation design company, Econocom. BIS is a European leader in Audio/Visual, Video and ICT integration that specializes in AV and ICT solutions, conference systems, digital signage and room management. […]

stockhouse.com
Thu, Jun 1, 2017 at 5:55 PM

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How To Make Digital Signage Work For Your Business

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entrepreneur.com
Thu, Jun 1, 2017 at 5:48 PM

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A Day in the Life: Summer Festivals

I’m going to the circus, I’m going to the fair, To see the pretty ladies With flowers in their hair! Getting ready for a festival day in NYC combines the best of both worlds; the sense of being free that comes with the festival life, and the hustle and bustle of a large city. […]

emcoutdoor.com
Thu, Jun 1, 2017 at 4:41 PM

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Twitter relaunches dynamic DOOH campaign for election time (Campaign)

The latest campaign will run across digital out-of-home in a "more dominant" fashion, O’Reilly said. The activity will also target niche-interest categories with pre-roll ads on YouTube and display ads on Spotify. […]

campaignlive.co.uk
Thu, Jun 1, 2017 at 2:42 PM

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16:9: Diversified Acquires Portland-based AV Integrator CompView

Diversified is continuing its brisk march to become the largest pro AV and signage systems integrator in North America (if it’s not already) with news today of its acquiring CompView. The Beaverton, OR (Portland) integrator was listed as a top 15 integrator in the US, and gives Diversified an expanded customer base and talent in eight locations. […]

sixteen-nine.net
Thu, Jun 1, 2017 at 1:51 PM

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NEC Display’s 65-Inch Commercial-Grade Touchscreen Gives Teachers, Students New Tool for Enhanced Learning

CHICAGO – June 1, 2017 – To improve collaboration among teachers and students and create new ways for students to learn, NEC Display Solutions of America announced today the 65-inch E651-T display.  The 10-point integrated infrared (IR) touchscreen is a cost-conscious commercial-grade display targeting the K-12 education market. […]

digitalsignageconnection.com
Thu, Jun 1, 2017 at 1:16 PM

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Avalue Technology Steps Into IoT Battlefield with Vertical Market Solutions and Announces Opening of Demo Room at Taipei Headquarters

TAIPEI, TAIWAN, June 1st, 2017 – In this IoT era, industries have embarked on a journey of digital transformation through the deployment of “things” and the use of Big Data. […]

digitalsignageconnection.com
Thu, Jun 1, 2017 at 9:56 AM

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