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Monday, January 8, 2018 Mon, Jan 8, 2018

Should DOOH advertising remain a mass medium or be hyper-targeted? (DSConnection)

This week’s question is answered by members of the DSE Advisory Board Read the Answer by Lyle Bunn: “It is so far just too creepy to be singled out in a crowd by highly targeted and personalized public view messaging. So the strength of dynamic location-based messaging will continue to be in its lifestyle messaging to demographic targets. […]

digitalsignageconnection.com
Mon, Jan 8, 2018 at 5:16 PM

Frank Pisano Joins BrightSign as Vice President of Sales

LOS GATOS, CA – (January 8, 2018) – BrightSign, LLC®, the global market leader in digital signage media players, today announced that industry veteran Frank Pisano is joining the company as Vice President of Sales, overseeing all sales activities in the Americas. Pisano joins BrightSign at a pivotal time when the company is poised to build on its market leadership position in 2018 and beyond. […]

digitalsignageconnection.com
Mon, Jan 8, 2018 at 2:03 PM

ClearOne Launches Traveling “ClearOne Connections Tour” for Commercial AV Integrators and End-User Customers

SALT LAKE CITY, UTAH, January 8, 2018 — Expanding its national and regional marketing programs beyond major industry trade shows and regional end-user conferences, ClearOne (NASDAQ: CLRO), the leading global provider of audio and visual communications solutions, today announced the start of its 2018 national road show, the “ClearOne Connections Tour,” which is visiting cities throughout the United States from now through May 2018. […]

digitalsignageconnection.com
Mon, Jan 8, 2018 at 1:07 PM

Christie GS Series and LCD Panels Making the Grade While Lowering Costs at Moravian College

CYPRESS, Calif. – (January 8, 2018) – Christie® DHD599-GS laser phosphor projectors and two Christie LCD panels are continuing to make the grade at Moravian College’s Sally Breidegam Miksiewicz Center for Health Sciences. The 275-year-old college, located in Bethlehem, Pennsylvania, is home to over 2,000 students and a distinguished health sciences school complete with virtual cadaver room. […]

digitalsignageconnection.com
Mon, Jan 8, 2018 at 10:31 AM

Introducing the Latest Generation of Clarity VCS Video Wall Processor

Leyard and Planar are happy to announce the next-generation Clarity® Visual Control Station (VCS) video wall processor. Clarity VCS now supports Windows® 10 with VCS Control Software, includes a simplified installation process and can be easily configured to drive any combination of Leyard and Planar video walls for both 4K and Full HD resolution content. […]

digitalsignageconnection.com
Mon, Jan 8, 2018 at 8:57 AM

16:9: Samsung Now Marketing Micro LED Technology; Jumbo 146-Inch TV Showing At CES

Samsung confirmed rumors today and announced a massive, modular MicroLED TV called The Wall. The easiest way to think of it is a fine pitch LED wall for the consumer market. The announced configuration for CES this week is 146-inches diagonal, but it is positioned as something that can be made bigger, smaller or a different shape, by adding or removing modules. […]

sixteen-nine.net
Mon, Jan 8, 2018 at 8:56 AM

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