Raw Feed & Search

Pure City Poland appoints DoohClick as its ad management platform partner

…les function with a programmatic first sales model… · …STOCKHOLM, SWEDEN: Digital out of home (DOOH) and … […]

dpaaglobal.com
Tue, Jan 10, 2023 at 10:46 AM

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One-third of marketers are unaware of DOOH performance attribution capabilities (Onescreen AI)

…on technology With programmatic DOOH, you can use… · …by: Kaeli Gilchrist. Back in the “old days” (… […]

onescreen.ai
Mon, Jan 9, 2023 at 5:13 PM

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Acquire Digital, Adomni announce DOOH partnership

…ship with Adomni, a programmatic DOOH platform, ac… · …ustry for effective programmatic DOOH advertising,… · …Acquire Digital, Adomni announce DOOH partnership … […]

adomni.com
Mon, Jan 9, 2023 at 1:06 PM

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What we can learn from top 5 OOH spenders of 2022

…is branching out to programmatic announcing in Aug… · …" OOH, coupled with programmatic technology, is el… · …What we can learn from top 5 OOH spenders of 2022 … […]

adomni.com
Thu, Jan 5, 2023 at 10:21 AM

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Five OOH trends for 2023, according to JCDecaux (New Digital Age)

…aux UK, we saw more programmatic campaigns, a grea… · …30 brands invest in programmatic DOOH (prDOOH) cam… · …by Kate Tovey, JCDecaux UK. Following a difficu… […]

newdigitalage.co
Wed, Jan 4, 2023 at 10:33 PM

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Welcome to AdQuick’s Analytics Series

…r digital units and programmatically-purchased uni… · …Week 1: Attribution Dashboard We’ve heard all of… […]

adquick.com
Wed, Jan 4, 2023 at 12:54 PM

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Welcome to AdQuick’s Analytics Series

…r digital units and programmatically-purchased uni… · …Week 1: Attribution Dashboard We’ve heard a… […]

blog.adquick.com
Wed, Jan 4, 2023 at 12:54 PM

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Tech advancements, immersive content, audience metrics will keep fuelling OOH growth in 2023 (Media4Growth)

…t of Home networks, programmatic companies, agenci… · …The audience metrics guidelines were created with … […]

media4growth.com
Mon, Jan 2, 2023 at 6:55 PM

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Why 2022 Was A Year Of Reckoning For Retail Media (AdExchanger)

…the newest batch of programmatic competitors inclu… · …By James Hercher. Retail media had a breakout 2… […]

adexchanger.com
Thu, Dec 29, 2022 at 12:14 AM

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Digital Signage and DOOH zone at ISE Europe in Barcelona, Jan 31-Feb 03, 2023 (ISE)

…rving ads, enabling programmatic selling and more.… · …Already one of the largest solution areas in the p… […]

iseurope.org
Wed, Dec 28, 2022 at 7:33 PM

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Acquisitions, OOH make top headlines of 2022 (Sign Media)

Without a doubt, the industry saw yet another action-packed year. From business acquisitions to eye-catching projects, and everything in between, Sign Media Canada was there to capture all the latest news. A wide variety of feature articles also kept professionals in the loop on the industry’s biggest trends, and out-of-home (OOH) media appeared to be this year’s hot topic. […]

signmedia.ca
Wed, Dec 28, 2022 at 12:10 AM

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Motio will acquire oOh!media’s Café and Venue Digital Place-Based Networks for $2.35mn

…works are ready for programmatic revenue from day … · …Motio Limited (ASX:MXO) has entered into binding t… […]

NNR
Fri, Dec 23, 2022 at 6:13 PM

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Better measurement, bigger share in omnichannel and continuing tech innovations are among expert predictions for DOOH in 2023 (ExchangeWire)

… Dom Kozak, head of programmatic, JCDecaux: "We"ll… · …ovation in DOOH and programmatic DOOH measurement … · …Predictions from Broadsign, Hivestack, VIOOH and m… […]

exchangewire.com
Thu, Dec 22, 2022 at 5:49 PM

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Clear Channel Outdoor Holdings, Inc. to Sell its Switzerland Business to Goldbach Group, an Affiliate of TX Group, for US$ 92.7 million (PRNewswire)

… data analytics and programmatic capabilities that… · …Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (… […]

Clear Channel Outdoor Holdings, Inc.
Thu, Dec 22, 2022 at 4:53 PM

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Samsung explains how its digital signage boosts retail traffic and sales (Samsung)

…ability to leverage programmatic ads, retailers ca… · …By: Dave Haynes. In our lifetimes, we’ve seen r… […]

insights.samsung.com
Wed, Dec 21, 2022 at 5:01 PM

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