Raw Feed & Search

New hires in Ontario, Quebec to bolster Vistar’s Canadian operations

…nd highly in-demand programmatic expertise that wi… · …Digital out-of-home (DOOH) software provider Vista… […]

signmedia.ca
Mon, May 8, 2023 at 3:55 PM

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DOOH campaign case study: detergent brand OMO in Turkey (Awarion)

By combining the responsive power of mobile rich media display ads and the branding strength of DOOH, detergent brand OMO was able to raise awareness around the importance of time spent with family. Online, we used single-question survey banners to ask parents “do you think you spend enough time with your children?” and collect responses nationwide. […]

awarion.com · Promoted content
Mon, May 8, 2023 at 12:14 AM

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Canadian Out-of-Home Awards Gala by COMMB May 25, 2023 in Toronto

…ation, data, use of programmatic/digital technolog… · …The Canadian Out-of-Home Marketing & Measureme… […]

commb.ca
Tue, May 2, 2023 at 5:00 PM

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Tim Horton’s, Google, Nestle and Senior Agency Leaders to Headline DPAA Canada Summit

…cies, media owners, programmatic firms, location d… · …June 14 Event to Take Place at Scotiabank Theater … […]

dpaaglobal.com
Tue, May 2, 2023 at 7:24 AM

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A DOOH Buyer’s Perspective On Supply Chain Innovation (Hivestack via AdExchanger)

…en the emergence of programmatic DOOH. Programm… · …. For ad buyers, programmatic DOOH makes it eas… · …yers and sellers to programmatically buy, sell and… · …itional OOH models, programmatic DOOH can deliver … · …e traditional DOOH, programmatic DOOH takes a more… · …ession-based. Using programmatic DOOH, advertisers… · …ct model. Now, many programmatic DOOH platforms op… · …Sponsored post by Hector Gonzalez, Chief Revenue O… […]

adexchanger.com · Promoted content
Tue, May 2, 2023 at 12:14 AM

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Clear Channel Airports commissions study – study says airport advertising is effective

… data analytics and programmatic capabilities that… · …Nielsen Study Reaffirms: Airport Advertising is Hi… […]

Clear Channel Outdoor, Airports Division
Mon, May 1, 2023 at 5:26 PM

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DOOH Proof for Retail Brands

…tilizing Adomni’s programmatic platform, the clo… · …DOOH Proof for Retail Brands Published… […]

adomni.com
Mon, May 1, 2023 at 1:06 PM

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Some marketers see OOH as a way for brands to weather economic slowdown (Performance Marketing World)

…. The opportunities programmatic advertising offer… · …by Sarah Dennis. Our expert panel dissect the late… […]

performancemarketingworld.com · Promoted content
Sun, Apr 30, 2023 at 4:20 PM

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Lemma names Areef Vohra as Country Head for Australia & New Zealand

…scape, particularly programmatic and data-driven a… · …Vohra’s extensive expertise in business developm… […]

dpaaglobal.com
Fri, Apr 28, 2023 at 1:03 PM

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Highlights of the DPAA’s LatamDOOH event and the POSSIBLE conference in Miami

…owing OOH, DOOH and programmatic opportunities poi… · …As usual, DPAA was at the center of it all, conne… […]

Editorial · Promoted content
Thu, Apr 27, 2023 at 5:12 PM

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What DPAA does to make advertising more sustainable (MediaVillage)

… steadily, with the programmatic ecosystem using a… · …The U.K.-based pro-social organization has been ex… […]

mediavillage.com · Promoted content
Thu, Apr 27, 2023 at 2:14 PM

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Get to Know: George Bader

…re your thoughts on programmatic advertising, and … · …or weather updates, programmatic ads can provide a… · …more engagement. As programmatic technology contin… · …EMC Outdoor is thrilled to welcome George Bader as… […]

emcoutdoor.com
Thu, Apr 27, 2023 at 11:40 AM

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Moving Walls integrates with JEKI to automate OOH advertising in Japan

…ng, ad serving, and programmatic DOOH advertising … · …Moving Walls and JR East Marketing & Communica… […]

Moving Walls
Thu, Apr 27, 2023 at 4:17 AM

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Vistar Media Inks Deal With Lamar to Power Its New 55-Screen Digital Out-Of-Home Network in Denver

… new Denver network programmatically, available th… · …ar SSP to integrate programmatic advertising into … · …innovate within the programmatic landscape. Most r… · …lessly blended with programmatic revenue opportuni… · … global provider of programmatic technology for di… · …ive marketplace for programmatic out-of-home trans… · …Vistar Media, a global provider of technology for … […]

Vistar Media
Tue, Apr 25, 2023 at 12:14 AM

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DPAA Joins Prebid.org

… open source Prebid programmatic advertising solut… · …dized solutions for programmatic advertising. Preb… · …who are part of the programmatic ecosystem, from a… · …at scale in a fully programmatic ecosystem.  … · …NEW YORK – April 2023 – DPAA, the global trade… […]

dpaaglobal.com
Mon, Apr 24, 2023 at 12:28 PM

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