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Kubient and Adomni Announce Definitive Merger Agreement

…ni’s pre-existing programmatic advertising servi… · …vides a transparent programmatic environment with … · …Kubient and Adomni Announce Definitive Merger Agre… […]

adomni.com
Wed, May 24, 2023 at 5:21 PM

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The World Out of Home Organization’s annual conference June 7th – 9th 2023 in Lisbon, Portugal (WorldOOH)

The conference will feature speakers from across the globe representing all aspects of the OOH market. The Congress will include a packed social programme including the Gala dinner, city tours and the ever popular Congress Afterparty. […]

worldooh.org
Sun, May 21, 2023 at 9:57 PM

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Out-of-home (OOH) ad buying software firm DOmedia hires former Interpublic Group Company executive as Global Head of Operations

…trides in providing programmatic access to digital… · …including 6% of all programmatic OOH advertising. … · …DOmedia, the most-used out-of-home (OOH) ad buying… […]

DOmedia
Thu, May 18, 2023 at 5:00 PM

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Clear Channel responds to investor’s call to consider a sale: “The Board and management are taking meaningful action”

… data analytics and programmatic capabilities that… · …SAN ANTONIO, May 16, 2023 -- Clear Channel Outdoor… […]

Clear Channel Outdoor Holdings, Inc.
Wed, May 17, 2023 at 6:25 PM

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Next-generation DOOH ad server is now available as part of the Broadsign Platform (Broadsign)

…t selling. While programmatic digital out-of-ho… · …The new DOOH ad server offers more modern ways of … […]

broadsign.com · Promoted content
Tue, May 16, 2023 at 4:58 PM

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Moving Walls to power “MASTRUM” – A Game Changing Platform by jeki to Revolutionize OOH Advertising in Japan

…ng, ad serving, and programmatic DOOH advertising … · …Moving Walls has announced a collaboration with JR… […]

movingwalls.com
Tue, May 16, 2023 at 2:36 AM

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DOOH Proof for QSR

…. With the power of programmatic DOOH, Moe's creat… · …DOOH Proof for QSR Published: May 16… […]

adomni.com
Mon, May 15, 2023 at 8:59 AM

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Toronto AdTECH: OOH Conference May 24, 2023 by DailyDOOH

This event is aimed at those already in AdTECH wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Automation, Programmatic Buying, Marketplaces, Media Exchanges and Revenue Management. This event is being Chaired by Stephanie Gutnik | Global Head of DOOH | Yahoo! […]

2023adtechyto.dailydooh.net
Sun, May 14, 2023 at 5:08 PM

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Benefits of combining mobile with DOOH advertising (Hivestack)

…e. For instance, in programmatic DOOH advertising,… · …d, when facilitated programmatically, reanalyzed i… · …tivating mobile and programmatic DOOH together at … · …1. More precise targeting. By combining the preci… […]

hivestack.com · Promoted content
Fri, May 12, 2023 at 11:11 AM

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JCDecaux’s Q1 2023 revenue up +5.6% to €721.3 million

…ong momentum of the programmatic advertising sales… · …ience targeting and programmatic solutions, our we… · …Q1 2023 trading update:  Q1 2023 adjusted re… […]

JCDecaux
Thu, May 11, 2023 at 6:44 PM

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German OOH ad operator Ströer outperforms ad market, reports 17% increase in DOOH revenue

…nificant demand for programmatic marketing. The ot… · …Consolidated revenue up by 6% from EUR 385m to EUR… […]

Ströer
Thu, May 11, 2023 at 6:41 PM

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Hong Kong’s popular water theme park used the Hivestack Demand Side Platform (DSP) to increase in-park visits

…cean Park leveraged programmatic digital out of ho… · …ng effectiveness of programmatic DOOH and programm… · …ogrammatic DOOH and programmatic display within a … · …g capabilities from programmatic DOOH has successf… · …Core Objective: In order to drive footfall traffi… […]

hivestack.com
Thu, May 11, 2023 at 12:14 AM

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What is Experiential Marketing, and Why Is It Effective?

…eriential marketing programmatic. It requires work… · …What Is Experiential Marketing?  Experient… […]

emcoutdoor.com
Wed, May 10, 2023 at 2:00 PM

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CEO of C-Screens pitches the benefits of Out-of-Home TV (Sponsored article, via The Drum Network)

…being real-time and programmatic ready in anticipa… · …OOH TV has been around for a lot longer than you t… […]

thedrum.com · Promoted content
Tue, May 9, 2023 at 12:10 AM

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Finalists of the Canadian Out-of-Home Awards by COMMB

…ation, data, use of programmatic/digital technolog… · …The Canadian Out-of-Home Marketing & Measureme… […]

assets.ctfassets.net
Mon, May 8, 2023 at 7:10 PM

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