New Zealand’s OOH industry reports strongest quarterly results to date for Q1 2024; DOOH and programmatic DOOH led the growth
The Out of Home Media Association Aotearoa (OOHMAA) has unveiled its revenue results for the first quarter 2024. Key highlights from Q1 include: Digital Out of Home (DOOH) revenue continued its upward trajectory, accounting for a significant share of Q1 revenue at 78%, amounting to $32.2m. This represents a notable increase of 14% YOY. […]
Wed, Apr 17 at 11:19 PM