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Billboard Insider’s Take: Out-of-home advertising is growing faster than the US economy. […]
With ISE 2023 rapidly approaching, industry leaders like Korbyt are preparing to impress showgoers in Barcelona. Thus, Dan Ferrisi, CI’s editor-in-chief, chats with Andrew Gildin, vice president, channel sales and revenue operations, for a quick preview. In the video Q&A embedded below, Gildin compellingly conveys Korbyt’s excitement about the ISE Show. […]
London, UK: Out-of-Home media operators Ocean Outdoor and Branded Cities have launched a new premium advertising opportunity. The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America. […]
by Dan Levi, CMO of Clear Channel Outdoor. Throughout the year, the OOH industry has rallied behind issues and causes that affect our society and planet, with digital OOH (DOOH) campaigns that help bring our communities together. We’ve recognized the passing of famous and influential people through timely tributes celebrating their lives and their impact on many of us. […]
BROOKINGS, S.D., Jan. 25, 2023 (GLOBE NEWSWIRE) -- Daktronics, Inc. (NASDAQ-DAKT) today announced it has entered into an amendment to its credit agreement with its current lender, U. […]
Insider’s take: Good news for Daktronics. The “going concern” label placed on Daktronics was mainly focused on liquidity issues, so the renewal of their agreement, especially with their current lender, could result in the dropping of going concern issues. […]
Full-Year 2022 revenue 2022 adjusted revenue up +20.8% to €3,316.5 million 2022 adjusted organic revenue up +16.6% Q4 2022 adjusted revenue up +8.1% to €1,033.3 million Q4 2022 adjusted organic revenue up +5.1% Paris, January 26th, 2023 – JCDecaux SE (Euronext Paris: DEC), the Out-of-Home Media company worldwide, announced today its revenue for the full-year 2022. […]
Out of Home Media Association Aotearoa (OOHMAA) said contribution from digital out-of-home (DOOH) revenue share remained stable for the second year running, accounting for 67% of 2022’s total revenue at $88.8m. Programmatic digital out of home (pDOOH) also steadily increased its share in 2022. OOHMAA began recording pDOOH revenue in Q2 2022 when it accounted for 2.6% of DOOH revenue. […]
Epic Outdoor, a niche media company specialising in developing and marketing large-format, high-impact static and digital Out-Of-Home (DOOH) platforms, has deployed a new digital billboard site on the N1 highway. According to Epic Outdoor, the property was specifically designed to accept advertising at 400m2 — which is bigger than two tennis courts. […]
Today Andy Goodman looks at the beginning of the lease. Lease Agreement. Lease # ___ I’ve worked for a lot of companies and every company has their lease number so they can keep track of each Lease. […]
by Stephanie Miles. With brands expected to pull back on media spending during the first half of the year, media buyers are looking at stretching their ad budgets to activate in more meaningful ways. Prices are increasing faster than the average American’s income, and digital ad spending forecasts look cloudy, at best. […]
by Stephanie Miles. Is advertising during the Super Bowl still worth the seven-figure investment? That’s the question national brands and agencies are asking, just weeks away from the biggest advertising event of the year. […]
1. QR Codes In Transit Ads People are busy. In the case of transit advertising, they are usually running to catch the train or about to get off the bus and head to work. […]
Kelly Harlin, Sharp/NEC. Computer vision technology is a field of artificial intelligence (AI) that facilitates computers and systems to create meaningful information from digital videos, images, and other visual vessels. Then, it takes those actions and data points to develop recommendations based on that information. […]
Almost two-thirds of our readers omit prices in a ride sheet. A midwest out-of-home executive explains the case for not putting prices in ridesheets. I saw your article yesterday about rate cards and voted but never sent an email. […]